Ben Affleck Brings Back His Boston Accent In Teaser For Dunkin’s Super Bowl Ad (with J.Lo Cameo)

“America Runs connected Dunkin’,” arsenic the saying goes, and 1 of the brand’s astir loyal customers was acceptable to assistance refill up the tank. Ben Affleck – who grew up a abbreviated 34 minutes distant from the archetypal Dunkin’ Donuts shop, inactive operational successful Quincy, Massachusetts – got to unrecorded retired his coffee-colored, donut dreams successful Dunkin’s first-ever Super Bowl commercial. In the archetypal teaser of the spot, Ben revisits his Mass accent portion talking implicit the drive-thru talker astatine a Dunkin’ spot.

Bem won’t beryllium the lone prima successful this spot; arguably, the idiosyncratic helium loves much than a cupful of Dunkin’, Jennifer Lopez, volition besides beryllium connected manus to marque the commercialized 1 of the champion of the 2023 game.

Earlier successful January, societal media posts showed Ben moving astatine the drive-thru astatine a Dunkin successful Medford, MA, astir 15 miles northbound of Quincy. During his tenure down the counter, Ben handed retired orders portion dressed successful an employee’s uniform. In footage shared online (and re-shared by Bennifer instrumentality accounts), J.Lo walked successful wearing a achromatic puffer overgarment with her bid successful hand. One of the customers who Ben waited connected told NBC10 Boston that Affleck was “incredibly comic and quick-witted,” meaning that if this acting/directing gig doesn’t enactment out, helium has a bully vocation to autumn backmost upon.

(Courtesy of Karen Dudley/MEGA)

While it was known that Ben was filming a commercial, it wasn’t wide that this spot would aerial during the Super Bowl. However, Dunkin’ posted a preview that heavy hinted they were teaming with the Dogma star for their Big Game debut. “Something’s BEN Brewing,” the marque posted to its Instagram connected Feb. 6. People later confirmed that Ben’s spot volition beryllium for the Super Bowl, and that his woman would besides beryllium a portion of this commercial. Another teaser showed Ben reverting to a Mass accent, adding the random H successful “partner” erstwhile taking a Dunkin’ order.

The archetypal Dunkin’ Donuts edifice is inactive successful cognition successful Quincy. During World War II, William Rosenberg, past a shipyard worker, noticed that determination weren’t galore places for him and his chap workers to get a decent lunch, according to Atlas Obscura. After borrowing $1,000 and utilizing different $1,500, helium opened up “Industrial Luncheon Services” to merchantability sandwiches, coffee, doughnuts, and different snacks from a truck.

After noticing that fractional of his income were java and donuts, helium opened up a determination astatine 5434 Southern Artery, and called it “Open Kettle.” William saw that his customers dunked their donuts successful their coffee, truthful helium renamed the store to Dunkin’ Donuts successful 1950. So, 2025 volition people seventy-five years of “Dunkin’ Donuts,” thought 2023 marks seventy-five years since William Rosenberg took the archetypal steps successful making a marque that has go synonymous with mornings, coffee, and – of people – Ben Affleck. And donuts. Don’t hide the donuts.

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