China's consumer-driven sectors are a 'sweet spot' and opportunity for investors, says KKR

From favored nutrient to liquor and lighting fixtures, planetary investing steadfast KKR is putting its wealth down a suite of consumer-driven sectors successful China, departing from a singular absorption connected technology.

"We person astir $6 cardinal invested successful China. And our halfway absorption has truly been astir the saccharine spot of what we deliberation the marketplace accidental is — home consumption," KKR's co-CEO Joseph Bae told CNBC's "Squawk Box Asia."

The institution is intending to capitalize and cater to the increasing mediate people of 400 cardinal radical successful China arsenic they prosecute higher prime nutrient and services. KKR besides has an progressive beingness successful antithetic parts of China, with offices successful superior Beijing, Shanghai and Hong Kong.

"We've invested successful companies similar the largest favored nutrient institution successful China, the largest lighting fixtures institution successful China, retail pharmacy chains successful China, home liquor and intoxicant brands successful China... All user driven," Bae elaborated.

Last month, China's State Council proposed measures to boost the consumption of household products, without going into details. China has besides precocious reported a slew of weaker-than-expected economical data, pointing to fizzling maturation momentum and intensifying calls for much stimulus.

Bae added that the firm's absorption has not been astir immoderate of the "sensitive areas successful technology" — specified arsenic semiconductors, A.I. and supercomputing.

Last week, China has imposed export curbs of 2 metals cardinal to the manufacturing of semiconductors, successful a informing to the U.S. and Europe successful their escalating technological commercialized warfare implicit entree to microchips.

Bae besides cautioned that the geopolitical complexity betwixt China and U.S. has accrued dramatically, and called for much prudency successful however concern successful China should beryllium done contempt the contention betwixt the economical superpowers.

The concern company's assets nether absorption is over $500 cardinal today, with its existent money successful Asia boasting $15 billion.

"We're not lone successful backstage equity, we're successful maturation equity. We're the largest capitalist successful infrastructure successful Asia today," Bae said, adding that KKR has a backstage recognition money and level successful the portion arsenic well.