A Ford F-150 Lightning electrical motortruck is connected show astatine the 2022 North American International Auto Show NAIAS successful Detroit, the United States, connected Sept. 14, 2022.
Michael Strong | Xinhua News Agency | Getty Images
Ford Motor connected Monday chopped prices for its electrical F-150 Lightning pickup, saying its efforts to boost accumulation and little costs for artillery minerals person paid off.
Ford said prices for immoderate of the slightest costly versions of the Lighting would autumn by astir $10,000. Prices for each versions, including the top-line Platinum trim, volition driblet by astatine slightest $6,000 from levels acceptable successful March.
The institution had accrued the Lightning's prices respective times since its 2021 debut, citing proviso constraints and sharply higher prices for the minerals utilized successful the electrical truck's batteries. Ford has worked to summation accumulation of the motortruck successful caller months, with mill upgrades that are expected to triple its output acceptable to beryllium successful spot by fall.
The Dearborn, Michigan mill that makes the Lightning volition beryllium closed for respective weeks portion the accumulation upgrades are enactment successful place, Ford said Monday.
Increasing accumulation of the Lightning and different Ford EVs has been a cardinal precedence for CEO Jim Farley this year. But the effort to boost accumulation hasn't been a creaseless one. Ford sold conscionable 4,466 Lightnings successful the 2nd quarter aft a fire successful a just-completed truck successful February led it to unopen down accumulation for 5 weeks.
At the clip of its 2021 debut, the lowest-priced mentation of the Lightning – the work-truck Pro trim – was astir $40,000. That terms was increased several times, hitting about $60,000 successful March; Monday's cuts trim the entry-level truck's sticker terms to astir $50,000.
The astir costly mentation of the Lightning, the extended-range Platinum trim, volition present commencement astatine astir $92,000, down from conscionable implicit $98,000.
Ford is scheduled to study its second-quarter net aft the U.S. markets adjacent connected July 27.