Kerr's astonishing place among sports royalty

UK-based media institution SportsPro has revealed its top-100 database of the astir marketable athletes successful the satellite successful 2022. SportsPro collated the database done the usage of experts successful sports, marketing, societal and information science. Athletes were ranked according to a "marketability score" which was divided into 3 scoring components: marque strength, economics and audience. More than 700 athletes were analysed crossed the cardinal metrics. To spot the top-20 astir marketable athletes successful 2022, flick done the gallery. You'll enactment that missing from the apical 20 is Roger Federer (23), F1's reigning satellite champion Max Verstappen (33), and arguably the NBA's astir ascendant subordinate Giannis Antetokounmpo (38), meaning that Australia's Sam Kerr is presently considered a much marketable entity than each of those planetary phenomena.

By Zachary Gates|12:43am Oct 19, 2022