Meta's Threads will soon have search and web functions, Zuckerberg says

Meta's Twitter-like Threads app volition soon get a hunt relation and beryllium disposable to entree via the web.

In a Threads post connected Friday, Meta CEO Mark Zuckerberg said the caller features volition beryllium "coming successful the adjacent fewer weeks."

"A bully week for Threads," Zuckerberg wrote. "The assemblage present is connected the trajectory I expect to physique a vibrant agelong word app."

Meta introduced Threads successful July to overmuch fanfare, and the app rapidly changeable up the charts arsenic Zuckerberg capitalized connected struggles that person beset Twitter — present known arsenic X — and accrued disapproval of main proprietor Elon Musk. But engagement connected Threads has importantly declined implicit the past weeks arsenic the novelty wore off, and immoderate users grew frustrated with the app's constricted functionality.

Advertisers and creators person told CNBC that successful bid for Threads to go an important service, the real-time messaging app needs to person features that marque it easier to hunt for trending topics and to find erstwhile posts. And being capable to entree Threads connected the web is peculiarly important if Meta wants to genuinely vie with X, which has agelong been fashionable connected desktop for radical astatine work.

Last week, Zuckerberg said connected Meta's net telephone that he's "quite optimistic" astir the aboriginal of Threads and that it was built by a tiny team. Still, the institution is not going to monetize the app until it's overmuch bigger and much established, helium said.

"Lots of enactment up but excited astir the team's gait of shipping," Zuckerberg wrote connected Friday.

WATCH: Are the Threads unraveling?