Ford's U.S. sales rose nearly 6% in July, but its EVs are still lagging

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Ford Motor Co. substance powered F-150 trucks nether accumulation astatine their Truck Plant successful Dearborn, Michigan connected September 20, 2022.

Jeff Kowalsky | AFP | Getty Images

Ford Motor said that its U.S. income roseate 5.9% successful July from a twelvemonth ago, arsenic request for its pickup trucks and the Bronco SUV much than offset a slump successful EV deliveries.

The Detroit automaker connected Wednesday reported caller conveyance income of 173,639 successful the U.S. for the month, up from a strong 163,942 a twelvemonth ago arsenic it was recovering from pandemic-era supply-chain challenges.  

Sales of Ford's F-Series pickups, an important nett driver, roseate 8.2% successful the period to 68,536. But income of the electrical F-150 Lightning dropped much than 28% from a twelvemonth ago, to conscionable 1,552 trucks, aft the institution unopen down the Lightning's mill for six weeks to instal accumulation upgrades.

The Lightning's mill reopened earlier this week. Ford said connected Tuesday that orders for the Lightning had jumped sixfold aft price cuts successful mid-July.

The institution said that it anticipates Lightning income volition beryllium dilatory done mid-September arsenic it rebuilds trader inventories of the model, but that it expects to physique much than 70,000 Lightnings successful 2023. Through July, Ford delivered conscionable 10,309 Lightnings to U.S. customers.

The mill upgrades volition springiness Ford the capableness to nutrient 150,000 Lightnings per twelvemonth erstwhile they're afloat up and moving this fall.

Sales of the electrical Mustang Mach-E were besides fell successful July by astir 21%, pursuing a abstracted mill shutdown and upgrade earlier this year. But income of Ford's different EV, the E-Transit commercialized van, roseate implicit 50% to 791 units successful July.

Ford said past week that it expects its EV unit, called Ford Model e, to lose $4.5 cardinal successful 2023 arsenic it spends heavy to ramp up to a accumulation complaint of 600,000 EVs annually sometime successful 2024.

While Ford has been moving done accumulation issues with its electrical models, its internal-combustion and hybrid models person continued to make beardown results and profits. Sales of the Bronco SUV climbed implicit 20% successful July, to 12,755, and income of the smaller Ranger and Maverick pickups roseate 8.6% and 13.5%, respectively, from a twelvemonth ago.

U.S. income of each Ford vehicles, including EVs and Lincoln-brand models, totaled 1,181,207 done July, up 9.4% from the aforesaid play successful 2022.

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